Side by side

The four directions on one picture

This is the page to decide from. The summary of all five, side by side, is on the four directions at a glance; each direction is explained on its own five pages.

All four directions against today

Swipe the picture sideways to see all of it.

Big brands via distributors (Joma, Nike, Macron)
Local sports shop (Deportes Polos type)
Custom specialists (Aimar, Wade, Panda)
EKANA todaycheaper than the specialists, no shop of its own
Direction AYour club, looking like a real club, without paying more.
Direction BWe dress your team. We gather your town.
Direction CThe kit sorted, nothing to chase.
Direction DThe same shirt, for as long as you want it.

Every direction line is dashed, a proposal; the three supplier groups and EKANA today stay solid. Use the buttons to show one direction at a time. The four dashed lines run together across price level, a brand name people know, perceived quality and fully custom design: on those the directions are identical to each other, and none of them tries to win on the things a club looks at first. Every other column is where they part.

Each direction’s own canvas, with the factors grouped by the action that moved them, is on its own page: Direction A, Direction B, Direction C, Direction D.

Votes

Who	First choice	Second choice	Why
Karim
Nader
Carolina
Akram

Filled in when the family meets to decide, one line per person. Until then this table is empty on purpose.